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OSTG ranks Number One, according to the Neilson NetRatings @plan, Summer 2004, in many categories, including:

Demographics

  • #1 for delivering Male visitors
  • #1 for delivering visitors who are college grads
  • #1 for delivering visitors who have any college experience
  • #1 for delivering visitors who are professionals/managers

Online Shopping

  • #1 for delivering visitors who have purchased anything online in the past 6 months
  • #1 for delivering visitors who have shopped for computer hardware online in the last 6 months
  • #1 for delivering visitors who have purchased computer hardware online in the past 6 months
  • #1 for delivering visitors who have shopped for computer software-general online in the last 6 months
  • #1 for delivering visitors who have shopped for computer software-web/internet online in the last 6 months
  • #1 for delivering visitors who have shopped for computer software-any online in the last 6 months
  • #1 for delivering visitors who have purchased computer software- web/Internet in the past 6 months
  • #1 for delivering visitors who have purchased computer software-any online in the past 6 months
  • #1 for delivering visitors who have shopped for high speed access online in the past 6 months
  • #1 for delivering visitors who have shopped for home electronics online in the past 6 months
  • #1 for delivering visitors who have purchased home electronics online in the past 6 months
  • #1 for delivering visitors who have purchased movies/tapes/dvds online in the past 6 months
  • #1 for delivering visitors who are heavy spenders on movies and dvds in the past 6 months
  • #1 for delivering visitors who have purchased books online in the past 6 months
  • #1 for delivering visitors who have conducted home banking online in the past 6 months

Leisure

  • #1 for delivering visitors who attended any movies in the past 30 days
  • #1 for delivering visitors who attended science fiction movies in the past 30 days
  • #1 for delivering visitors who have read science-technology magazines in the past 30 days

Online

  • #1 for delivering visitors who have been online 3+, 4+, 5+, 6+ and 7+ years
  • #1 for delivering visitors who are online everyday
  • #1 for delivering visitors who access the Internet from home and work
  • #1 for delivering visitors with broadband access for home
  • #1 for delivering visitors with any broadband access
  • #1 for delivering visitors who access the Internet via their PDAs/ Handhelds
  • #1 for delivering visitors who access the Internet from a wireless device other than a cell phone
  • #1 for delivering visitors who read books online (last 30 days)
  • #1 for delivering visitors who use bulletin boards online (last 30 days)
  • #1 for delivering visitors who download software (last 30 days)
  • #1 for delivering visitors who seek/post product reviews online (last 30 days)
  • #1 for delivering visitors who use radio/ streaming audio online (last 30 days)
  • #1 for delivering visitors who build/update their personal web pages (last 30 days)
  • #1 for delivering visitors who use audio/radio or video online
  • #1 for delivering visitors who get technology news via online video (last 30 days)

Tech

Work Related

  • #1 for delivering visitors who have purchased a processor for work in the past year
  • #1 for delivering visitors who have purchased developer tools for work in the past year
  • #1 for delivering visitors who have purchased Intranet software for work in the past year
  • #1 for delivering visitors who have purchased Multi-application Office Suites for work in the past year
  • #1 for delivering visitors who have purchased multimedia software for work in the past year
  • #1 for delivering visitors who have purchased security software for work in the past year
  • #3 for delivering visitors who have purchased communications software for work in the past year
  • #3 for delivering visitors who have purchased any computer software for work in the past year

Home Related

  • #1 for delivering visitors who have purchased backup system/storage drive for home in the past year
  • #1 for delivering visitors who have purchased a DVD-ROM drive for home in the past year
  • #1 for delivering visitors who have purchased a hard drive for home in the past year
  • #1 for delivering visitors who have purchased a LAN server for home in the past year
  • #1 for delivering visitors who have purchased networking products for home in the past year
  • #1 for delivering visitors who have purchased Network Attached Storage for home in the past year
  • #1 for delivering visitors who have purchased a Network interface Card for home in past year
  • #1 for delivering visitors who have purchased a palmtop/handheld for home in the past year
  • #1 for delivering visitors who have purchased a processor for home in the past year
  • #1 for delivering visitors who have purchased RAM memory for home in the past year
  • #1 for delivering visitors who have purchased an uninterruptible power supply for home in the past year
  • #1 for delivering visitors who have purchased any computer peripherals for home in the past year
  • #1 for delivering visitors who have purchased any computer hardware for home in the past year
  • #1 for delivering visitors who have purchased communication software for home in the past year
  • #1 for delivering visitors who have purchased developer tools for home in the past year
  • #1 for delivering visitors who have purchased a Desktop operating system for home in the past year
  • #1 for delivering visitors who have purchased security software for home in the past year
  • #1 for delivering visitors who own CD Burners
  • #1 for delivering visitors who own an MP3 player
  • #1 for delivering visitors who own digital cameras
  • #1 for delivering visitors who own any home computer
  • #1 for delivering visitors who own a PDA/handheld
  • #1 for delivering visitors who have purchased an MP3 player in the past year

Business

  • #1 for delivering visitors who are starting their own business in the next year
  • #1 for delivering visitors who are technical staff (business)
  • #1 for delivering visitors who are technical staff (government)
  • #1 for delivering visitors who are in the computer software/ programming industry
  • #1 for delivering visitors who are in any computer industry
  • #1 for delivering visitors who are in Engineering/R&D departments
  • #1 for delivering visitors in the IT/MIS/IS department
  • #1 for delivering visitors who are IT Technology Consulting services decision makers/influencers
#1 for delivering visitors who shop for B2B ASP, Internet Access or Web Hosting purchases online
 

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